Trust Center
Lytheo only works if you trust it — so here’s exactly how it works, in plain language.
Why trust Lytheo
We’re independent, we show our reasoning, and our recommendation is the same whether or not we earn a commission. No hidden agenda — just help deciding what to buy and where.
How recommendations work
A deterministic engine scores each offer on the details that matter — price, ratings, merchant quality, delivery and returns. The same inputs always give the same result, and we show the measurable reasons behind it.
Why AI never decides
AI only explains the recommendation in plain language. The engine makes the call, so a stray AI sentence can never change which product or merchant you’re pointed to.
How prices are compared
We compare the total shown for each offer and, when we have a real update time, show when prices were last refreshed. If a detail is missing, we hide it rather than guess.
Why recommendations stay unbiased
Lytheo's recommendation is worked out by a deterministic engine from price, ratings, merchant quality, delivery and returns. Affiliate partnerships never change which product or merchant we recommend — you'd see the same result with no commission at all.
How affiliate partnerships work & how Lytheo makes money
Some links on Lytheo are affiliate links. If you make a qualifying purchase, we may earn a commission at no additional cost to you. This never influences our recommendations — the recommendation is always made first, and affiliate relationships are applied afterwards.
Recommendations are worked out before any affiliate information is considered, so the same pick would appear with no commission at all. That’s the line we never cross.
Data we collect & data we never collect
We keep an anonymous profile (session, watchlist, preferences, conversations, basic analytics). We never collect passwords, card or bank details, or merchant logins.
Why the merchant website is the source of truth
Product images and details come from merchants or public product feeds. Lytheo doesn't own this content, and the merchant's website is always the source of truth.
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Report incorrect information
Wrong price, rating or recommendation? Please let us know or email hello@lytheo.com. It genuinely helps.
Trademarks
Marketplace names, trademarks and product images belong to their respective owners and are used only to identify products for comparison. Lytheo is an independent shopping assistant and isn't endorsed by or affiliated with any marketplace unless explicitly stated.